I spend most of my days sitting in entrance of a display screen, buried in a Google Doc. (You most likely do too.)
And whereas I get pleasure from deep work, just a few instances a 12 months I get the urge to go away my desk and go socialize with different human beings—ideally on my employer’s dime 😉
Conferences are an excellent excuse to hang around with different content material entrepreneurs, discuss store, be taught some new methods, and faux that we’re all actually excited about generative AI.
With out additional ado, listed below are the largest and finest content material advertising and marketing conferences occurring all through the remainder of 2024.
Dates: Could 5–7
Costs: from $795
Web site: https://cex.occasions/
Location: Cleveland, OH
Audio system: B.J. Novak, Ann Handley, Alexis Grant, Justin Welsh, Mike King
CEX is designed with content material entrepreneurs in thoughts (“contenpreneurs”? Did I simply coin an superior new phrase?)—people who care as a lot concerning the enterprise of content material as they do the craft.
Along with veteran content material entrepreneurs like Ann Handley and Joe Pulizi waxing lyrical about trendy content material technique, you’ll discover individuals like Justin Welsh and Alexis Grant exploring the practicalities of quitting your job and turning into a full-time content material creator.
Right here’s a trailer for final 12 months’s occasion:
Classes embrace titles like:
- Unlocking the Energy of E book Publishing: From Content material to Income
- Quitting A $200k Company Job to Turn out to be A Solo Content material Entrepreneur
- Why You Ought to Prioritize Lengthy-Type Content material
(And sure—Ryan from The Workplace is giving the keynote.)
Dates: Jun 3–4
Location: Seattle, WA
Audio system: Wil Reyolds, Bernard Huang, Britney Muller, Lily Ray
Costs: from $1,699
Web site: https://moz.com/mozcon
Software program firm Moz is finest recognized within the search engine optimisation trade, however its convention is widespread with entrepreneurs of all stripes. Amidst a lineup of 25 audio system there are many content material entrepreneurs talking, like Andy Crestodina, Ross Simmonds, and Chima Mmeje.
Take a look at this teaser from final 12 months’s occasion:
This 12 months’s talks embrace subjects like:
- Belief and High quality within the New Period of Content material Discovery
- The Energy of Emotion: How To Create Content material That (Really) Converts
- “E” for Participating: Why The Way forward for search engine optimisation Content material Wants To Be Participating
Dates: Sep 18–20
Location: Boston, MA
Audio system: TBC
Costs: from $1,199
Web site: https://www.inbound.com/
Hosted by content material advertising and marketing OG HubSpot, INBOUND gives lots of of talks, deep dives, hearth chats, and meetups on subjects starting from model technique to AI.
Right here’s the recap video:
I’ve attended my justifiable share of INBOUNDs over time (and even had a beer with co-founder Dharmesh Shah), and all the time benefit from the sheer selection of occasions on provide.
Keynotes are a spotlight, and this 12 months’s headline speaker has a tricky act to comply with: Barack Obama closed out the convention final 12 months.
Dates: Oct 22–23
Location: San Diego, CA
Audio system: TBC
Costs: from $1,199
Web site: https://www.contentmarketingworld.com/
Arguably the content material advertising and marketing convention, Content material Advertising World has been pumping out content material talks and inspiration for fourteen years strong.
Right here’s final 12 months’s recap:
The 2024 agenda is within the works, however final 12 months’s convention explored each conceivable side of content material advertising and marketing, from B2C model constructing by means of to the quirks of content material for presidency organizations, with session titles like:
- Authorities Masterclass: A Content material Advertising Technique to Construct Public Belief
- A Beloved Model: Evolving Zillow’s Inventive Content material Technique
- Proof-Based mostly search engine optimisation Methods: Busting “search engine optimisation Greatest Practices” and Different Advertising Myths
Dates: Oct 24–25
Location: Singapore
Audio system: Andy Chadwick, Nik Ranger, Charlotte Ang, Marcus Ho, Victor Karpenko, Amanda King, James Norquay, Sam Oh, Patrick Stox, Tim Soulo (and me!)
Costs: TBC
Web site: https://ahrefs.com/occasions/evolve2024-singapore
That’s proper—Ahrefs is internet hosting a convention! Be part of 500 digital entrepreneurs for a 2-day gathering in Singapore.
Now we have 20 high audio system from all over the world, expert-led workshops on every little thing from technical search engine optimisation to content material technique, and tons of alternatives to rub shoulders with content material execs, huge manufacturers, and the complete Ahrefs crew.
I visited Singapore for the primary time final 12 months and it’s actually well worth the journey—I like to recommend visiting the Supertree Grove, consuming on the hawker markets in Chinatown, and hitting the seashore at Sentosa.
When you want persuading, right here’s search engine optimisation professional JH Scherck on the Ahrefs podcast making the case for convention journey:
And to high issues off, right here’s a fast walkthrough of the convention venue:
Dates: Oct 27–30
Location: Portland, OR
Audio system: Relly Annett-Baker, Fawn Damitio, Scott Abel, Jennifer Lee
Costs: from $1,850
Web site: https://lavacon.org/
LavaCon is a content material convention with a really technical focus, with over 70 periods devoted to serving to firms resolve “content-related enterprise issues, improve income, and reduce manufacturing prices”.
In follow, which means audio system from NIKE, Google, Meta, Cisco, and Verizon, and subjects like:
- Operationalizing Generative AI,
- Taxonomies within the Age of AI: Are they nonetheless Related?, and
- Out of Many, One: Constructing a Semantic Layer to Tear Down Silos
Right here’s the recap video for final 12 months’s convention:
Dates: Nov 8
Location: London
Audio system: Nick Parker, Tasmin Lofthouse, Dan Nelken, Taja Myer
Costs: from £454.80
Web site: https://www.copywritingconference.com/
CopyCon is a single-day convention in London, hosted by ProCopywriters (a membership neighborhood for copywriters—I used to be a member as soon as, a few years in the past).
Meant for copywriters, creatives, and content material strategists, the agenda focuses closely on the qualitative points of content material that usually go missed—inventive processes, tone of voice, and creating emotional connections by means of copy.
It’s just a few years previous, however this teaser video shares a way of the subjects on provide:
This 12 months’s talks embrace periods like:
- The Thoughts-Blowing Magic of Tone of Voice,
- The Energy of AI Instruments as a Content material Designer, and the superbly titled
- Your Inside Critic is a Ding-Dong.
(As a result of sure, your inside critic actually is a ding-dong.)
Ultimate ideas
These are all content-specific conferences, however there are a ton of content-adjacent occasions occurring all year long. Honourable mentions go to DigiMarCon UK 2024 (Aug 29–30, London, UK), Net Summit (Nov 11–14, Lisbon, Portugal), and B2B Discussion board (Nov 12–14, Boston, MA).
I’ve targeted this listing solely on in-person occasions, however there are additionally online-only conferences out there, like ContentTECH Summit (Could 15–16).
Heading to a content material convention that I haven’t lined? Share your suggestion with me on LinkedIn or X.
