Excellent news: Spotify is a go-to vacation spot for podcasts, with 32.5 million listeners monthly.
Even higher information: Spotify for Podcasters makes it simple to start out a podcast and attain these listeners — no fancy tools or superior abilities required. And, when you’ve began your present, you will discover other ways to advertise and market your podcasts to maximise your attain.
Right here, we’ll cowl every thing it’s worthwhile to find out about podcasting on Spotify, and find out how to add your subsequent episode to the platform, and listen to from seasoned podcasters about their ideas on the platform.
Desk of Contents
What’s Spotify Podcasts?
Spotify for Podcasters is a free and easy-to-use platform for internet hosting, creating, and distributing your podcasts, appropriate for newbies and skilled podcasters alike.
Utilizing it offers you entry to a number of options for rising your present, participating with audiences, and monetizing your content material. Some stand-out options embrace:
- In-depth present and episode analytics
- Monetization instruments
- In-app or platform recording and enhancing
- Q&A or polls to share with audiences to construct engagement
- “Video episodes” for a singular watching expertise for followers
You possibly can both use Spotify for Podcasts as your internet hosting platform or add your episodes to Spotify with an RSS feed out of your current host.
How RSS Feeds Work on Spotify
An RSS feed is a singular ID card on your podcast. You possibly can consider it as a home handle, and, like a home handle, there is just one RSS feed per podcast.
Each host offers you a code which you can copy and paste into totally different directories to share your episodes on different platforms, like from Apple Podcasts (host) to Spotify. RSS feeds replace routinely, so that you received’t should share your hyperlink with different distributors greater than as soon as.
.png)
Learn how to Meet Spotify’s Podcast Necessities
Step one to beginning a podcast on Spotify is ensuring you meet its podcast necessities. This is a fast rundown.
Your podcast ought to have:
- A title together with related particulars (i.e., class and first language).
- Cowl artwork in a 1:1 ratio and PNG, JPEG, or TIFF format. The upper the decision, the higher.
- A excessive bitrate MP3 format (128 kbps+) or MP4 with AAC-LC.
- Episodes that don’t exceed 12 hours.
When you meet the situations on this guidelines, you are formally able to add your podcast to Spotify. Try the steps beneath.
Learn how to Begin a Podcast on Spotify
- Create a Spotify for Podcasters account.
- Add details about your podcast.
- Add your recordsdata.
- Add episode info.
- Share your podcast on different directories.
1. Create a Spotify for Podcasters account.
Unsurprisingly, you will want a Spotify for Podcasters account to add your podcast to the platform. You should utilize this manner to enroll and choose both “I wish to begin a podcast” or “I’ve a podcast.”
Picture Supply
In the event you click on the primary choice, log in along with your current Spotify account or create a brand new one. If you choose the second choice, choose your present podcast host from the record and declare your present by including your RSS feed and getting into a verification code you recover from electronic mail.
If you have already got a podcast however wish to change to Spotify, comply with the steps outlined right here.
2. Add details about your podcast.
When you arrange your account, you’ll add details about your podcast, together with:
- Podcast identify
- Description
- Cowl artwork
- Class
- Language
- Content material kind (clear or specific)
Picture Supply
3. Add your recordsdata.
If you have already got a podcast, you may add current audio or video episodes or create and edit an episode throughout the Spotify for Podcasters platform.
To add an episode able to be printed, click on Fast Add and add an audio or video file. If creating from scratch, click on Create an episode.
Picture Supply
When creating an episode throughout the platform, you’ll land on a dashboard that allows you to report or add audio, add recordsdata you’ve beforehand uploaded to your library, and edit and add results.
The drag-and-drop builder is a straightforward solution to construct your whole episodes, and you’ll preview it as many occasions as you’d like throughout your enhancing course of.
Picture Supply
4. Add episode info.
When you’re able to publish, add an episode title, description, and publishing timeline. You can even notice if the episode is a part of a collection, the kind of episode, and whether or not the content material is clear or specific.
Picture Supply
5. Share your podcast on different directories.
As soon as printed, your podcast can be obtainable to Spotify customers globally. You’ll want to make use of your RSS feed hyperlink to share it on different platforms. On podcasters.spotify.com:
Click on Settings, then Podcast Availability, then click on RSS Distribution to get your distinctive hyperlink to stick within the designated distribution spot on different directories.
Change to Spotify for Podcasts Internet hosting
If you have already got a podcast host however wish to change to Spotify for Podcasts, the method is comparatively simple and also you received’t lose your current episodes or profiles on different platforms. It’s a 3 step course of:
- Go to Spotify for Podcasters switching web page and use the search area to enter your distinctive RSS hyperlink or your podcast identify.
Picture Supply
- Join a Spotify for Podcasters account or import your podcast into an current account.
- Redirect your RSS feed so it factors to your new Spotify URL. The precise course of for this remaining step varies by internet hosting supplier, so it’s a finest follow to comply with their distinctive steps.
When you’ve migrated efficiently, you should utilize the platform for all it provides and add audio or video or create a brand new episode with its built-in options.
Spotify for Podcasters: Skilled Perception
I do know that there are a number of podcast internet hosting platforms obtainable, however I wished to know what Spotify for Podcasts’ present customers suppose, so I spoke to some consultants.
Troy Sandidge, host of iDigress Podcast, says “Spotify for Podcasts offers a plethora of artistic instruments and options to share your podcast episodes.”
Sandidge says the platform is particularly helpful for minority-led podcasters: “They [Spotify for Podcasters] have applications just like the “Making House” initiative that actually helps podcasters discover free locations the place they will report episodes. That’s by far such an outstanding solution to make issues extra accessible for individuals who might not have the identical monetary means to start out, however this offers an fairness pathway for extra creatives to proceed.”
Al and Leanne Elliot, hosts of Fact, Lies, and Office Tradition, additionally use the platform: “We’ve had Spotify as a part of our Podcast Distribution combine because the starting of Fact Lies & Work podcast, and though it’s no ‘silver bullet’ for podcast attain, we’ve seen large benefits to utilizing it.”
They are saying, “[Spotify for Podcasts] continues to unveil new options that assist podcast creators and encourage listeners to swap to the platform from extra established apps. This proactive strategy suggests a vibrant future for podcast distribution.”
A number of the advantages they name out are the analytics (they are saying it provides sharper perception in comparison with platforms like Apple Podcasts), the event workforce’s openness to receiving suggestions and concepts, and a simplified monetization course of for integrating paid placements or advertisements.
Sandidge says, “From applications to group analysis and extra, they [Spotify for Podcasters] are working to supply a completely streamlined turnkey answer coupled with coaching and alternatives to assist creatives elevate and develop.”
Nevertheless, as with all instruments, there are all the time potential pitfalls. The Elliots name out a couple of:
- The podcast class is a comparatively new addition, so gaining visibility in search outcomes can take a while. However the superior algorithm means there’s a great probability your listeners will discover you in a roundabout way.
- Spotify isn’t all the time clear about how new options work. The Elliots say the Q&A panel is a singular function, however they haven’t discovered the place the responses seem.
Again to You
In 5 simple steps, you may share your podcast on one of many greatest podcasting platforms in the present day. As soon as your podcast goes stay, keep in mind to share it far and broad. Make this a daily follow with every episode to spice up your listenership.
